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I really ought to be working right now, but ...

This is awesome:

LOS ANGELES (AdAge.com) -- Blog this: U.S. workers in 2005 will waste the equivalent of 551,000 years reading blogs.

About 35 million workers -- one in four people in the labor force -- visit blogs and on average spend 3.5 hours, or 9%, of the work week engaged with them, according to Advertising Age’s analysis. Time spent in the office on non-work blogs this year will take up the equivalent of 2.3 million jobs. Forget lunch breaks -- bloggers essentially take a daily 40-minute blog break.


Sorry, gotta run ... my blog break's almost over. Click here for the full article, though you may need to register to read it.
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2 comments:

Greeny, Mistress of Motion said...

Interesting that they label it as, 'wasting time,' this reading-blogs business... yet, MSNBC seems to quote alot from them and label them as political bloggers and have people on staff whose specific job requirement is to look out for the hot ones. What has developed into a new medium, changing the pathway of journalism itself is now a Time Waste, eh? Interesting. I wonder if they got fired for that?

Gienna said...

It's a good point. I read blogs at work that are related to my own industry. Does that count as wasting time? If it does, it shouldn't.